About Us
The No-Nonsense Enterprise eCommerce Agency
We build digital systems that work the way your business works. No shortcuts. No confusion. Just clear strategy, senior execution, and results you can trust.
Why we exist
Most commerce failures happen before development starts
We created Web Solutions NYC because too many businesses lose time and money on unclear requirements, weak technical decisions, and agencies that do not understand operational reality.
We start with strategy and align stakeholders early, so execution is predictable and the platform supports how the business actually runs.
If the plan is right, execution becomes predictable.
Leadership
Built by a pioneer. Scaled with senior talent.
Web Solutions NYC was founded by Yitz Lieblich, an early leader in enterprise ecommerce who helped shape how complex commerce systems are built in the US. As the agency has grown, Yitz has focused on assembling a team of senior engineers and strategists who share the same standards: clarity in planning, precision in execution, and accountability at every level.
The result is a team where experience runs deep and quality is consistent across every engagement.
What we believe
Most expensive mistakes look like “quick wins”
Discovery is not a deliverable. It prevents failure.
Systems matter as much as design. Operations decide outcomes.
Clean architecture reduces cost more than “faster development.”
Long-term support is part of the build, not an afterthought.
How we work
Strategy first. Senior execution. No surprises.
We start by aligning stakeholders on what success looks like, what systems need to be involved, and what risks must be managed. Then we design the architecture and plan the build in a way that supports real operational workflows.
ALIGN
/
ARCHITECT
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BUILD
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OPTIMIZE
Why we are different
Why choose Web Solutions NYC
Senior-only development team
No juniors. No outsourcing. Clean code, stable builds, and predictable outcomes.
Strategy first
We plan features, architecture, and integrations before writing code, reducing risk and saving budget.
Deep operations and ERP knowledge
We understand the operational side of commerce, not just the storefront.
Transparent communication
No guessing, no surprises, clear updates, clean documentation.
Long-term partnership
We support complex commerce platforms with ongoing improvements, optimization, and maintenance.
Clean, stable builds
Quality engineering that reduces support tickets, avoids rework, and scales with your growth.
Who we help
We partner with companies where commerce is more than a storefront.
Our clients operate in complex industries and expect digital systems that run as reliably as their business.
- B2B manufacturers
- Distributors and wholesalers
- Multi-brand retail
- High-volume D2C
- Subscription and replenishment
- Private equity portfolio companies
Not every project is a fit
We are not a fit for early-stage startups, template-driven storefronts, or teams looking for the lowest bid. We are built for organizations where commerce is connected to revenue, operations, and long-term growth.
What clients get
Clarity, stability, and a platform built to last
- A clear roadmap before development begins
- Senior oversight across architecture and delivery
- Systems that integrate cleanly with ERP and operations
- A support model that keeps the platform improving after launch
Our process
How we deliver stable, scalable commerce systems
- Strategy and alignment – We define business goals, operational needs, and customer expectations.
- Build with precision – Senior engineers design stable systems and write clean code.
- Integrate and refine – We connect ERPs, WMS platforms, and key systems.
- Optimize and support – After launch, we tune performance and evolve features.
Trusted by
We have partnered with brands in consumer goods, home and lifestyle, specialty retail, industrial manufacturing, and distribution.
Results That Speak
“Web Solutions NYC has provided Hudson’s Furniture with truly exceptional web development services over our four-year partnership. Their team consistently delivers innovative development solutions tailored to our specific needs. I wholeheartedly endorse Web Solutions NYC for any business seeking a reliable, expert web development partner.”
S.C. Lewanowicz
eCommerce Manager, Hudson’s Furniture + Mattress
Ready to build something that actually works?
Tell us about your commerce challenges. We will help you build a clear path forward.
We respond within one business day.