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By yitzchak B2B Ecommerce Trends, News & Guides Ecommerce

How B2B eCommerce is Leveraging Behavioral Personalization

The popularity of the Magento platform can be attributed to the open-source and customizable platform set-up of the eCommerce system. With the option to choose the free Community Edition, or…

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By yitzchak Ecommerce Ecommerce Guide

Pop-up Stores: Maximizing eCommerce ROI

Personalization has long been the domain of B2C. But as the marketing prowess of B2B catches up, personalization and behavioral targeting are becoming conversion tools necessary for growing business-to-business sales online….

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